Why consumer product brands should take note of Walmart’s proposed TikTok deal
[ad_1] Kristen Groh, managing partner at Publicis Sapient After months of speculation about the future of TikTok in the United States, Walmart Inc. and Oracle Corp. emerged last month as prospective minority investors. Walmart has been focusing heavily on ecommerce as a key to its growth strategy and battle against Amazon. Its interest in the […]
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