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Amazon advertising has substantiated itself as a valuable component of Amazon.com Inc.’s billions of dollars in revenue. And while the consistently increasing number of advertisers on the ecommerce giant is great for Amazon’s pockets, it results in more competition for third-party sellers looking to survive on the marketplace. Amazon’s “other” category—which mostly consists of advertising […]
The post Higher Amazon advertising costs are expected during peak seasons appeared first on Digital Commerce 360.
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