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During the COVID-19 crisis, U.S. consumers eat at home a lot more and order more groceries online. That’s been a boon to digital sales at Kellogg Co. Online sales—which, for Kellogg consists mostly of online sales on other retailer websites, such as Amazon.com and Walmart.com—represent about 9% of its global revenue, almost twice the percentage […]
The post Kellogg says embracing ecommerce helped it weather the pandemic appeared first on Digital Commerce 360.
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